Meet Your Coach
Creed Academy was founded by a cognitive performance expert. Dylan has a background in psychology and social systems. He helps people recognise and change their thinking patterns.
Dylan Thompson, Cognitive Performance Coach
Everything I teach is built on one simple truth: Change is not about forcing a new story — it’s about understanding the old one so clearly that it finally loses its grip.
I once believed clarity came from setting goals and finding discipline. I stacked productivity hacks, thinking they would help. But no matter how “on track” I seemed, something felt wrong. My energy was scattered, my identity was split, and my internal system was at odds with itself.
At 23, I appeared “successful” on the outside, but inside, I was struggling. My reactions weren’t my own. My drive was merely reactive. I didn’t realise this until everything fell apart.
That breakdown changed everything. I didn’t find motivation; I discovered something more profound. I was building a life on a broken foundation. No mindset tricks could fix what I hadn’t acknowledged—my system was out of alignment. I was searching for direction, but I hadn’t fixed my compass.
Now, I help you understand what lies beneath your habits and choices. This way, your energy and clarity can return. Not by trying harder, but by rebuilding a system that truly reflects who you are.
I started my journey struggling with balance and technique. Now, I guide others to rebuild their clarity, energy, and direction.
My coaching blends cognitive psychology with identity reconstruction. This helps high performers understand their patterns and lead with clear minds.
Together, we’ll break barriers and unlock your potential, turning every milestone into a victory through personalised coaching.